First look at Audi's retro new design manifesto, set for public debut at Munich motor show
Audi will reveal a radical new sports car concept inspired by the TT tomorrow - but a leaked image has given an early look at what to expect.
Posted to Audi's Canadian social media feeds and quickly taken down, the image shows a side profile of a sleek, low-slung sports coupé that is unmistakably influenced by the seminal TT.
It's unclear what type of powertrain it uses, but the concept has obvious mid-engined-style proportions and a two-seat cabin.Â
An official disclaimer says the car shown is a concept vehicle that is "not available as a production vehicle", but the design looks far more production ready than some recent outlandish concepts, so there is potential for a production version.
Indeed, Audi CEO Gernot Döllner has previously said the company would not "show studies any more", suggesting it plans to launch a production version of every show car it unveils from now on.
More details will be given tomorrow evening, when Audi officially unwraps the new concept - as confirmed on social media by its designer Massimo Frascella, under the tagline 'strive for clarity' - which hints that the concept will set the tone for a new minimalist design language that could be rolled out across Audi's line-up under Frascella's stewardship.Â
As previously reported by Autocar, the concept will preview an all-new look for the German manufacturer.
Döllner previously said that the design would be “a bold step for the brandâ€Â and that it would “would look to the future and the strengths of Audi design, for clarity and to bring that to the future, not copying the pastâ€.
This is a sentiment that has been echoed in a new video posted to Audi’s social media channels.
The clip states “the legends of yesterday are the blueprint for tomorrow†with the strapline “strive for clarityâ€Â while showing images of the TT, the 1991 Avus concept and several Auto Union grand prix cars from the 1930s.
“The absolutely fantastic aspect is that it seems that he [Frascella] somehow had Audi in his mind for his whole career," said Döllner. "Now is the time to let Audi out of the mind of Massimo Frascella."
